A-Z Guide

For detailed Accessibility information, please visit here.

The Bradley Center Administrative Offices are located at the northeast corner of the building. To visit, please enter through Gate A (Lobby A) at the corner of Fourth Street and Highland Avenue and check-in at our guest releations desk for further instruction.

Hours: Monday to Friday: 9:00 AM – 5:00 PM

Phone: (414) 227-0797
Email: ContactUs@bcsec.com
 

The Bradley Center takes the responsible service of alchoholic beverages seriously and reserves the right to eliminate service at our descretion. A two-drink per-ID service limit is enforced at all events where alcohol is served.

See also, Designated Driver Program.

Animals or pets of any kind are prohibited in the Bradley Center with the exception of trained service animals and service animals in training that qualify as such under the ADA guidelines. Service animals are welcome inside the venue, but must remain on a leash or in a harness at all times. Service animals will rest in the seating area of the individual with a disability, rather than in the aisle next to them. A guest whose service animal poses a threat to the safety of other Bradley Center guests or employees may be asked to escort the animal off the premises.

The Bradley Center has two ATM locations on site. 

• Outer East Atrium near Lobby A and the Bradley Center Ticket Office
• 200-Level Concourse outside Section 211

Baby changing stations are located inside restrooms on the 200 and 400 levels. 

See also, Nursing Mothers or Family Restroom.

Access to backstage areas is unavailable to the general public and restricted to authorized personnel only.

Purses and diaper bags are permitted into the Bradley Center but may require reasonable search by a Bradley Center security personnel upon entry. Backpacks, oversized bags, and suitcases are prohibited.

The Bradley Center allows the use of binoculars during all events.

The Bradley Center suggests dropping your limo or bus party off in front of the building on Fourth Street between Highland Avenue and State Street near Gates A & B. Buses may park in the surface lot on Highland Avenue and Sixth Street across from the Bradley Center Parking Structure or anywhere on the street where there is metered parking. Standard parking rates apply in correspondence to the amount of space taken up by the bus. For City of Milwaukee Parking information, please visit ParkMilwaukee.com.

Any video or professional photography and professional grade cameras are strictly prohibited without authorization in advance of the event. Standard point-and-shoot "pocket" cameras may or may not be prohibited depending upon event restrictions. Please see event details page for event-specific restrictions or contact our Reception Desk at (414) 227-0797.
 

All concessions and catering services at the Bradley Center are provided by Levy Restaurants, an industry leader in quality food and beverage services. For specific catering information or to arrange catering services, please contact Sarah Kuhn at SKuhn@bcsec.com or (414) 219-8420.

Cell phones are permitted in the Bradley Center.

Tickets are generally required for patrons of all ages. 

Current Exception: For all team games, any child under 2 years of age sitting on the lap of a parent/guardian is not required to have a ticket.

For concerts and special events, please visit our View All Events page to find ticketing details on the particular event you are interested in.

For information about our clubs, including accommodations, features, and availability, please visit our Suites & Clubs page.

For comments, questions, and inquiries, please visit our Contact Us page.

The Bradley Center has a "No-Weapons" policy. Guns, knives, and other items that could be used as a weapon are not permitted inside the Center. Bradley Center security personnel maintains the right to prohibit any items they believe may pose a threat to both guests and employees and also those items deemed unsafe for carry inside the building.

See also, Prohibited Items.

For concession stands, kiosks, and bar lounges, please visit our Arena Food & Beverage page.

The Bradley Center accepts both credit and debit cards from VISA, MasterCard, American Express, and Discover at the Ticket Office, Pro-Shop, and most concessions locations.

Responsible consumption of alcohol is a priority for the Bradley Center and our home teams. Together, with MillerCoors, we have implemented a successful program to prevent guests from drinking and driving.

To register as a designated driver, one must sign a pledge to neither purchase nor consume alcoholic beverages while at the Center. Eligable designated drivers must be 21 years of age, have an active event ticket, and a valid driver’s license. Drivers will then receive one soft drink coupon valid for the current event or game.

Participants may register at the Guest Services kiosk located on the 200-level concourse outside Section 200. 

For donations, please submit a formal request in writing by email at ContactUs@bcsec.com or mail to Bradley Center 1001 North Fourth Street Milwaukee, WI 53203. Requests MUST include any official documentation to ensure the legitimacy of the organization, cause, or event for which you are submitting the request on behalf of.

Doors typically open one hour prior to the scheduled start time of an event. However, event door times could vary event to event. For specific show details or questions, please call the Bradley Center at (414) 227-0797.

Drinking fountains are located outside all restrooms on the 200 and 400 levels and are wheelchair accessible.

Elevators are located in both the Inner East and Inner West Atriums. Both elevators travel to all floors of the building and are staffed with operators during all events. During events, elevators are intended for use by guests with mobility limitations.

The Bradley Center includes 16 escalators located in both the Outer East and Outer West Atriums. Escalators travel to the 200 and 400 levels.

Please visit our Employment page for current Bradley Center job postings and information on how to seek employment with one of our partners.

The Bradley Center has four designated entrances/exits located at the following intersections:

• Gate A: Fourth Street & Highland Avenue
• Gate B: Fourth Street & State Street
• Gate C: Sixth Street & State Street
• Gate D: Sixth Street & Highland Avenue

See also, Re-Entry.

A family (unisex) restroom is located inside the First Aid Station located outside Section 220.

The First Aid Station is located outside Section 220 and staffed with certified emergency medical personnel. A family restroom and an area for nursing mothers are also available at this location.

Coming Soon

For group tickets to concerts and special events, please visit our Groups page for more details and contact information.

The Bradley Center is proud to maintain a fan & family friendly environment at all events.  For the enjoyment of all fans, the Bradley Center reserves the right to eject any guest for conduct deemed inappropriate or disruptive.

During all events, the Bradley Center Guest Services kiosk in operation outside of Section 200 to assist you. 

Visit our Guests Services page for assistance prior to your arrival at the Bradley Center.

For area hotels, please visit here.

Bradley Center Lost & Found is located at the Reception Desk in the Bradley Center Administrative Offices.

Please see Administrative Offices for location, hours, and contact information.

In the instance your tickets have been lost, stolen, or destroyed, please contact the Bradley Center Ticket Office at (414) 227-0894 for assistance.

The Bradley Center Pro-Shop is the official authorized merchandise vendor for all Bradley Center home teams. Please visit our Pro-Shop page for hours, location, contact, and information on current specials, deals, and promotions.

Throughout it's entire history, the Bradley Center has given back to the community over 11 million dollars through a not-for profit concessions volunteer program.  Please see our Arena Food & Beverage page for a program overview and contact information.

An area for nursing mothers is available in the First Aid Station located outside of Section 220. 

See also, Baby Changing Stations and Family Restroom.

Any video or professional photography and professional grade cameras are strictly prohibited without authorization in advance of the event. Standard point-and-shoot "pocket" cameras may or may not be prohibited depending upon event restrictions. Please see event details page for event-specific restrictions or contact our Reception Desk at (414) 227-0797.
 

For all Bradley Center parking info, please visit our Directions & Parking page. 

To purchase preferred parking in the Bradley Center Parking Structure for all events, please visit our Purchase Parking page.

A pay phone is located across from the ticket windows inside Lobby A (northeast entrance of the building).

Prohibited items may differ depending upon event specific restrictions, however, the following items are always prohibited inside the Bradley Center: 

• Weapons
• Signs larger than 2’ x 4’
• Oversized bags
• Suitcases
• Backpacks
• Laser pointers
• Audio/Video recording equipment
• Professional photography without authorization

Purses and diaper bags are permitted into the Bradley Center but may require reasonable search by a Bradley Center security personnel upon entry.

There is no-rentry once a guest enters the center for a ticketed event.   Guest wishing to exit the Center to smoke after initial entry must receive an official Bradley Center hand stamp before exiting the building at Gates B & D for access to the designated smoking areas.  An authorized hand stamp and valid event ticket is required for rentry through designated entry gates. 

Women’s and Men’s restrooms are located at all four corners of the 200 and 400 levels of the building. All 28 restrooms have wheelchair accessible facilities.

See also, Family Restroom. 

For information on area restaurants, please go to VISITMilwaukee.org to view a complete listing of dining options in the Milwaukee area.

The Bradley Center reminds you that the only way to ensure complete authenticity of your tickets for one of our concerts, special events, or team games is to purchase them through one the following outlets:

• Online at Ticketmaster.com
• By phone through Ticketmaster
• Bradley Center Ticket Office
• Official Ticketmaster Outlets

Please visit our View All Events page to purchase tickets to upcoming events.

For Concerts & Special Events

Unfortunately, the Bradley Center is unable to accommodate personal announcement or notice requests due to event production requirements out of our direct control. 

For Team Games

Each of our home teams have varying restrictions for scoreboard or PA Annoucements during their games. For available options please contact the teams directly at:

• Milwaukee Bucks Basketball: (414) 227-0500
• Marquette Men’s Basketball: (414) 227-7127
• Milwaukee Admirals Hockey: (414) 227-0550
• Milwaukee Mustangs Football: (414) 224-4000 

For season tickets for our home teams, please contact:

• Milwaukee Bucks Basketball: (414) 227-0599
• Marquette Golden Eagles Basketball: (414) 288-4668
• Milwaukee Admirals Hockey: (414) 227-0550
• Milwaukee Mustangs Arena Football: (414) 224-4000

The Bradley Center generally allows guests to bring in small signs no larger than 2’ x 3’.  For specific event restrictions, please go to our View All Events page and visit the event details page of the specific event you are interested in.

The Bradley Center reserves the right to prohibit signs for any reason including content deemed inappropriate or disruptive to other guests or performers.

Smoking is permitted at designated outdoor locations only. Guests may smoke outside Gates B (4th & State) and D (5th & Highland), but prior to exit must have their hand stamped for authorized re-entry into the building with a valid event ticket.

Loitering and solicitation anywhere on Bradley Center property is strictly prohibited.

For current special offers, please see our Special Offers page.

Strollers are prohibited inside the Bradley Center.

For information about suites, including accommodations, features, and availability, please visit our Suites & Clubs page.

The Bradley Center suggests taxi pick-up and drop-off take place in front of the building along Fourth Street between Highland Avenue and State Street near Gates A & B.

• Yellow Cab Co-Op Milwaukee: (414) 271-6630
• American United Taxi Cab Service: (414) 220-5000

The Bradley Center Ticket Office is located inside Lobby A at the corner of Fourth Street and Highland Avenue. For contact information and current hours, please see our Ticketing Info page.

For Bradley Center Tours

The Bradley Center does not provide regularly scheduled daily tours, however we do provide private group tours on a case-by-case basis as our event schedule allows.  Please fill out the form on our Contact Us page to request a tour and we will respond as soon as possible.

For group tour opportunities with one of our home teams, please contact each directly.

• Milwaukee Bucks Basketball: (414) 227-0500
• Marquette Men’s Basketball: (414) 227-7127
• Milwaukee Admirals Hockey: (414) 227-0550
• Milwaukee Mustangs Football: (414) 224-4000 

Valet parking is provided as an exclusive amenity for our suite and Theater Box customers and is available during most events. At this time, valet parking service is not available on an event purchase basis to the general public.  For further information, please contact Premium Services at BCPremium@bcsec.com or (414) 227-0450.

The audio or video recording of a Bradley Center event is strictly prohibited without official authorization prior to an event.

See also, Photography.

For current VIP offers, please see our VIP Offers page.

The Bradley Center has a "No-Weapons" policy. Guns, knives, and other items that could be used as a weapon are not permitted inside our building. Bradley Center security personnel maintain the right to prohibit any items they believe may pose a threat to both guests and employees and also those items deemed unsafe for carry inside the building.

See also, Prohibited Items.

Bradley Center Will Call is located at the Center ticket office located inside Gate A at 4th Street & Highland Avenue.  Please visit our Ticketing Info page for additional details on Will Call location, hours and service information.

The Milwaukee Bucks Will Call is located outside Gate B at 4th & State Streets and is open prior to and during all Milwaukee Bucks home games.